Last Updated on January 26, 2023
EDITOR’S NOTE: Updated to reflect that these are now a limited-time Aldi Find.
Aldi is king when it comes to imitating name-brand products. Inexpensive dupes of pricier products are all over at the discount German grocery store. Some of our favorites include certain cereals, tortilla chips, Hawaiian rolls, and frozen chocolate-covered bananas.
Lately, Aldi has taken to stocking some new name-brand imitations in the candy aisle. Aldi sells a few types of name-brand candy, including M&M’s, Hershey bars, and Reese’s Peanut Butter Cups. Most of the candy at Aldi, though, is sold under several private labels. Chocolate is sold under the Choceur or Moser Roth private label, while most other sweets are sold under the Crazy Candy Co. private label. Most recently, we spotted Aldi versions of Skittles, peanut M&M’s, and Starburst.
Today, we’re taking a look at the Aldi take on Starburst candies. Starburst, originally called Opal Fruits, are a type of taffy made by the Wrigley Company, which is a subsidiary of Mars, Incorporated. The candy got its start in the United Kingdom in 1960, and the first flavors were blackcurrant, lemon and lime, orange, and strawberry.
At Aldi, you can buy a generic version of Starburst candy. Crazy Candy Co. Fruity Chews cost $2.49 for a 15.59-oz. resealable package at the time of publication. The candies are all individually wrapped inside the bag. The package states these are a product of Tunisia.
Aldi initially introduced these as Regular Buys available any time of year. However, soon after they debuted, they disappeared. Several months later, I spotted them at Aldi again as an Aldi Find. An Aldi Find is sold only for a limited time. Each store receives one shipment, and after that sells out, they’re gone until whenever Aldi decides to bring them back, if ever. Aldi does not offer online ordering for products that aren’t in stock at your local store.
Ingredients are sugar, glucose syrup, coconut oil, maltodextrin, humectant (sorbitol), citric acid, sunflower lecithin, natural and artificial flavors, ascorbic acid, colors (turmeric, anthocyanin, beta-carotene), and coloring foodstuff (radish, black currant, lemon).
These are in keeping with the Aldi commitment to avoid artificial colors. In contrast, name-brand Starburst contain artificial colors including red 40, yellow 5, yellow 6, and blue 1. So if you’re avoiding artificial colors, you may prefer the Aldi version.
Name-brand Starburst also contain gelatin, while these Aldi fruity chews do not contain gelatin, so that makes the Aldi candy ideal for people who eat a vegan diet. (Interestingly, Starburst in the United Kingdom does not contain artificial colors and is vegetarian.)
One package contains about 15 six-piece servings. Six pieces contain 127 calories, 1.8 grams of total fat (3% DV), 1 gram of saturated fat (5% DV), 27 grams of total carbohydrates, and 20 grams of added sugars (30% DV).
These fruity chews look a lot like Starburst. In terms of texture and taste, I think they are a little more like Airheads. Starbursts also seem to have a somewhat smoother texture compared to these Aldi fruity chews. Still, these Aldi chews taste good on their own merits. My family certainly liked them, and they didn’t last long in our house. The fact that they contain no artificial colors is a bonus, too. We still like Starburst a lot, but I wouldn’t hesitate to buy this Aldi version as well.
Crazy Candy Co. Fruity Chews are an Aldi attempt to imitate name-brand Starburst fruit-flavored candy. They come close, but they’re definitely not an exact copy of Starburst. However, these Aldi chews have a few things going for them, including the fact that they contain no artificial colors. They also contain no gelatin, making them vegan-friendly. In contrast, Starburst contain both artificial colors and gelatin. While the Aldi fruity chews aren’t exactly the same as Starburst, we think they’re good on their own merits.
Well that’s absolutely fantastic because I rather buy something that is identical to what Europe gets plus I’m allergic to those artificial colors and flavors including corn syrup! So this is a pick me up👍🏻 The only problem I have not seen it in my area
They are pretty new to my local stores, so it’s possible Aldi hasn’t rolled them out everywhere yet. Hopefully you find them soon!
Question – are they more or less sour/tangy than Starbursts? (I actually only like the orange Starbursts because the others are not tangy enough, and even the orange seem to be less tangy than before. Just looking for something better.)
I think they’re a little more sour than Starbursts.